Pat from AsteroidX Amazon PPC Management explains how brands can stand out with product ideas in the Prolific Zone. These ideas aren’t mainstream but aren’t too crazy either—they’re unique, counterintuitive, and backed by science. Learn how this approach, inspired by examples like Bulletproof Coffee, can help your Amazon products attract attention, generate polarity, and drive sales. Discover why neutrality doesn’t sell and how to create products that succeed on Amazon.
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