In this video, Gwen Lafage, VP Brand and Content at Sinch, explains what is a difference between branding and brand.
You can read more on 5 steps for making branding an essential part of your B2B go-to-market:
https://dreamdata.io/blog/5-steps-for-making-branding-an-essential-part-of-your-b2b-go-to-market
For more on all things B2B marketing follow Dreamdata on:
https://www.linkedin.com/company/28097934
Tweets by DreamdataIO
#attribution #b2bmarketing #pipelinestages #gotomarket #adconversion #paid #adcampaigns #marketing #marketingdigital #brand #branding
source